EDGING OBJECTIVES
Create awareness
Drive trial(first-time purchase)
Drive engagement
Grow volumes
EDGE MAGIC
An alluring training step-up across all locations
Professional painting tutor /trainer who delved into the rudiments and usage of the solution
Embellishment of gift items that served as mini-empowerment
THE SPREAD
Pan nigeria for two months
SCOPE
Painters training
THE EDGED OUTCOME
2042 painters were reached pan nigeria
