EDGING OBJECTIVES
Drive sales
Create awareness for New Age products
Reward Customers for purchase
EDGE MAGIC
We drove awareness and sales for New Age products. Brand promoters were deployed at NYSC Camp to drive humongous sales promotion from Youth Corpers, staff and other officials who visited the stand in a buy, spin and win activity.
Winning of trendy and flashy gift items in conjunction with a Sales Fair that spanned for hours. We pumped all with a one-day CAMP IDOL performance and a special appearance by new age brand influencer Dandizzy, who went on a camp tour across 3 locations to spice up the camp idol event.
Set up, as usual, was deployed before the kick-off to create thrilling suspense and excitement
THE SPREAD
Lagos, Port Harcourt, Abeokuta
18 Days
SCOPE
Open Market & Event
THE EDGED OUTCOME
Estimated Reach of 6,000 persons
1,320 units comprising power banks, Speakers & chargers were sold